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Bernard Salt

Executive Director
The Demographics Group


Bernard Salt is widely regarded as one of Australia’s leading social commentators by business, the media and the broader community.

Bernard heads The Demographics Group, which provides advice on demographic, consumer and social trends for business. Prior to that, he founded KPMG Demographics.

Bernard writes two weekly columns for The Australian newspaper and was an adjunct professor at Curtin University Business School between 2010 and 2020.

In conjunction with KPMG Australia, he hosted a top-rated podcast What Happens Next, which discussed rising trends and important business issues.

Bernard is one of the most in-demand speakers on the Australian corporate speaking circuit.

He is well-known to the wider community for his penchant for identifying and tagging new tribes and social behaviours such as the ‘Seachange Shift’, the ‘Man Drought’, ‘PUMCINS’ (pronounced pumkins) and the ‘Goats Cheese Curtain’.

He is perhaps best known for popularising the phrase ‘smashed avocado’ globally.

Bernard was awarded the Member of the Order of Australia (AM) in the 2017 Australia Day honours.

Speaker Sessions

June 08, 2022

Plenary 3 - Bernard Salt

Great Hall

1030 - 1100

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