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Evan Roberts

Chief Creative Officer - TWBA\Australia

Evan joins TBWA Sydney from Clemenger BBDO Melbourne, where he was Executive Creative Director. In 2017, Evan jointly led the team that took home both Cannes Lions Global Agency of the year and D&AD Global Agency of the year.

In that year alone he was awarded 56 Lions including two Grand Prix for campaigns including TAC ‘Meet Graham’, Snickers ‘Hungerithm’ and Airbnb ‘Until We All Belong’. The ‘Meet Graham’ road safety campaign for Transport Accident Commission (TAC) was the most awarded creative campaign in the world that year, and also picked up the D&AD Black Pencil.

Under Evan’s co-creative leadership, the agency also developed ‘Deadly Questions’ the controversial campaign that opened up a conversation between Aboriginal and non-Aboriginal Victorians, Myer’s ‘Naughty or Nice Bauble’ and the highly successful ‘The Beer from Up Here’ campaign for Great Northern Brewing Co.

In 2019 the campaign was awarded the Australian Effectiveness Grand Effie and a Gold Effie for long term effects. Prior to Clemenger BBDO Melbourne, Evan enjoyed a six year tenure at GPY&R Melbourne which saw him rise to the role of Creative Director off the back of internationally awarded work for the Australian Defence Force.